The Runeterra Fan Fest is set to thrill League of Legends fans in São Paulo this month. This special gathering was designed to celebrate the conclusion of the first major international competition of the year on Brazilian soil.
What is Runeterra Fan Fest? It is a free, immersive community festival dedicated to the League of Legends universe, featuring gameplay stations, official merchandise, and a live viewing party for the First Stand 2026 grand final. Therefore, the event serves as the ultimate meeting point for supporters who want to experience the world of Runeterra beyond their computer screens.
The Runeterra Fan Fest will take place on March 22nd, coinciding with the date of the global championship’s final match. Consequently, attendees will have the unique opportunity to watch every decisive play in an environment surrounded by other passionate esports enthusiasts.
What to expect at the Runeterra Fan Fest in São Paulo
An immersive journey through the world of League of Legends
The organizers chose the Visualfarm Gymnasium as the venue for this epic encounter. Furthermore, the location has been meticulously prepared to provide a complete sensory experience, transporting players directly to the most iconic regions of the game.
In this way, the public will be able to walk through scenarios that faithfully reproduce the battlefields of Summoner’s Rift. However, the immersion does not stop there, as themed areas of Demacia will also be open for exploration and professional-grade photos.
Interactive scenarios and exclusive activations
Visitors will be able to interact with classic elements of the world’s most famous map. Moreover, the scenography was designed so that every detail makes the fan feel like a true part of the history of Runeterra.
On the other hand, the League of Legends event will feature exclusive activations that promise to enhance the journey of everyone who passes through the venue. Therefore, prepare your camera to record unique moments in settings that previously only existed in the digital world.
Celebrating the First Stand 2026 grand final
The stage for the world’s biggest stars in São Paulo
The main focus of the day will undoubtedly be the battle for the international trophy. The First Stand 2026 is the Riot Games tournament that opens the global calendar, bringing the best teams from every professional league to Brazil.
While the pro players face off at the Arena Riot Games in Barra Funda, fans at the fan fest can cheer together. Additionally, the broadcast will be shown on a high-definition giant screen with professional-grade sound quality.
A unique atmosphere for the Riot Games tournament
The First Stand 2026 represents a major milestone for the Brazilian esports scene. However, not all fans managed to secure tickets for the main arena, which makes this festival an excellent alternative for the community.
Therefore, the energy of the crowd will be concentrated at the Visualfarm Gymnasium to support the local representatives. Consequently, the experience of watching the final in a group creates unforgettable memories for any fan attending this League of Legends event.
Check out the main attractions confirmed for the day:
- Gameplay stations featuring the main titles from Riot Games.
- Artist’s Alley with exclusive works inspired by the game’s universe.
- Official Store with licensed merchandise from the CBLOL and the global tournament.
- Meet & Greet sessions with famous influencers and iconic voice actors.
- Interactive backdrops for high-quality photos and videos.
Activities and games available at the Runeterra Fan Fest
Gameplay, Artist’s Alley, and exclusive products
For those who enjoy getting their hands on the keyboard, the gameplay stations will be the main highlight. Furthermore, visitors will be able to test their skills in several titles that make up the developer’s vast ecosystem.
The games available for testing include:
- League of Legends (PC).
- Wild Rift (Mobile).
- Teamfight Tactics (Cross-platform).
- 2XKO (Riot’s brand-new fighting game).
The debut of 2XKO and the official store
The presence of 2XKO is one of the most anticipated features for fighting game enthusiasts. Additionally, the Artist’s Alley will allow the public to discover the work of local talents who dedicate their art to the world of Runeterra.
On the other hand, the Official Store will offer items that are often only found at major international events. Therefore, this is the perfect chance to grab that exclusive First Stand 2026 t-shirt or accessory for your personal collection during the League of Legends event.
How to secure your spot at the Runeterra Fan Fest
Free tickets and limited venue capacity
Despite being a free League of Legends event, entry requires prior planning from those interested in attending. Furthermore, the safety and comfort of the visitors are top priorities, which limits the number of people allowed inside the venue.
Therefore, tickets must be redeemed through the Sympla platform. However, it is essential to act quickly, as the maximum capacity of the Visualfarm Gymnasium is only 500 people at any given time for this Riot Games tournament celebration.
Digital redemption and arrival tips
Tickets may sell out at any moment due to the high demand from the local community. Additionally, digital redemption is the only official way to guarantee access to the festival on Sunday.
In this way, make sure to complete your registration correctly and arrive early at the venue on March 22nd. Therefore, you ensure that you won’t miss any of the activations and can enjoy the entire day of celebration alongside other summoners.
In short, the Runeterra Fan Fest is the ideal opportunity for those who live and breathe League of Legends. Furthermore, the event crowns the passage of the First Stand 2026 through Brazil with a flourish. Therefore, do not miss the chance to participate in the Runeterra Fan Fest and be part of this epic history in São Paulo.
